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Cultural Needs

Better procedures and code management tools do not replace good
communication. In fact OO increases, not decreases the need for effective group dynamics.
Re-use must be rewarded; massive volumes of new code should be
discouraged. Incentives can be monetary, emotional, social. One shot monetary rewards
("Reuser of the Month" bonus) are more effective -- and more easily justified to upper management
-- than salary increases. Peer praise is more effective than peer pressure.
"Play time" -- time spent exploring the system -- should be
tolerated or even encouraged. Monthly "brown bag" sessions should be held to propagate
serendipitous discoveries. "Browsing for re-use" is fundamentally different than "play
time": the former tends to find methods, the latter tends to find
solution patterns.
Adopt "expand contract" development cycle, which rewards
developers for conceptual integrity and craftsmanship as well as productivity.
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